A range of assessment methods should be used to assess practical skills and knowledge The following examples are appropriate for this unit direct questioning combined with review of portfolios of evidence and thirdparty workplace reports of onthejob performance by the candidate direct questioning combined with review of portfolios of evidence and third-party workplace reports of onthejob performance by the candidate review of stakeholder agreed marketing and sales principles review of records of internal contact centre promotion activities oral andor written questioning to assess knowledge of fields and functionality of a marketing database review of records of maintenance activity for a marketing database review of documentation of aftersales andor customer retention strategies review of documentation of aftersales and/or customer retention strategies review of records of aftersales andor customer retention strategy effectiveness review of records of aftersales and/or customer retention strategy effectiveness review of reports of sales and customer service performance
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